Addressing over tourism is key to the preservation of many threatened natural and cultural heritage sites, as well as to ensuring the well-being of residents of urban areas. P4P was engaged to develop a “marketing with a purpose” strategy.
Planet 4 People was engaged by WWF Germany to conduct a cruise destination review. The study gave information about destination readiness to handle the socio-economic and environmental impacts derived from the cruise industry and cruise dependent businesses.
Planet 4 People is an international consulting firm that works with governments, enterprises and civil society to build market based approaches to address development and environmental challenges.
P4P is a climate friendly organization, powered by Carbonocero
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